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BBVA’s Crypto Call: Wealthy Investors Encouraged To Allocate Up To 7% To Bitcoin | Bitcoinist.com

18 June 2025
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Trusted Editorial content material, reviewed by main business specialists and seasoned editors. Advert Disclosure

Spanish financial institution BBVA now recommends that its prosperous purchasers allocate 3-7% of their funding portfolios to cryptocurrencies like Bitcoin (BTC). This announcement was made by Philippe Meyer, head of digital and blockchain options at BBVA Switzerland.

BBVA’s Strategy To Bitcoin And Crypto Investments

Meyer shared this perception throughout the DigiAssets convention in London, indicating that the financial institution started advising purchasers on Bitcoin investments as early as September 2022. He famous that for purchasers with a better threat urge for food, BBVA is keen to endorse a digital asset allocation of as much as 7%. 

This marks a big evolution within the financial institution’s method, because it has been facilitating shopper requests for cryptocurrency purchases since 2021 however is now formally advising on portfolio allocations.

The timing of BBVA’s endorsement comes as cryptocurrency costs have seen substantial development, significantly with Bitcoin reaching new file highs close to the $112,000 mark in Could. 

This restoration follows a turbulent interval in 2022, when the collapse of outstanding exchanges just like the defunct FTX left many buyers dealing with important losses. 

The resurgence of digital currencies has additionally been bolstered by supportive stances from influential figures, together with US President Donald Trump with a pro-crypto agenda taking form in key roles and payments advancing within the Senate.

Regardless of this elevated curiosity for cryptocurrencies, many personal banks usually execute shopper requests to purchase cryptocurrencies, which is comparatively uncommon for them to actively advocate such investments. 

The European Securities and Markets Authority has beforehand cautioned {that a} overwhelming majority of EU banks—roughly 95%—don’t have interaction in crypto actions, highlighting the cautious stance of the monetary business.

Plans For Extra

Meyer emphasised that BBVA is probably going among the many first main world banks to formally advise its rich clientele on digital asset investments. In June 2021, the financial institution launched Bitcoin buying and selling and custody providers by means of its Swiss subsidiary, aiming to determine itself as a frontrunner in adopting blockchain expertise. 

BBVA’s CEO for Switzerland, Alfonso Gómez, remarked on the time that this modern providing positioned the financial institution as a benchmark establishment within the evolving digital panorama.

Presently, the financial institution’s funding recommendation focuses on Bitcoin and Ethereum (ETH), with plans to develop suggestions to incorporate further cryptocurrencies later this 12 months. 

Meyer expressed confidence within the technique, suggesting that even a modest 3% allocation might improve general portfolio efficiency with out exposing purchasers to important threat.

BBVA’s curiosity in digital currencies is just not a current growth; the financial institution has been exploring Bitcoin and blockchain expertise since no less than 2015. 

In a forward-looking assertion, BBVA acknowledged that establishments embracing digital currencies would doubtless prepared the ground in a brand new financial system, underscoring their perception within the strategic benefits afforded to early adopters.

https://www.tradingview.com/x/g5AHPExr/

When writing, the market’s main crypto trades at $103,945, recording a drop of 4% within the weekly timeframe. 

Featured picture from DALL-E, chart from TradingView.com 

Editorial Course of for bitcoinist is centered on delivering totally researched, correct, and unbiased content material. We uphold strict sourcing requirements, and every web page undergoes diligent evaluate by our workforce of prime expertise specialists and seasoned editors. This course of ensures the integrity, relevance, and worth of our content material for our readers.



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Tags: AllocateBBVAsBitcoinBitcoinist.comCallCryptoEncouragedinvestorsWealthy
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