Caroline Bishop
Sep 27, 2024 03:02
RadarFit, a Brazilian wellness app, makes use of AI and gamification to encourage wholesome habits, impacting worker wellness positively.
RadarFit, a women-led Brazilian wellness app, is harnessing the ability of Microsoft’s Azure AI to personalize bodily and psychological well being experiences. Launched in 2020 by three feminine entrepreneurs, RadarFit has already gained over a million customers via a novel gamification technique geared toward selling more healthy existence, in accordance with Supply LATAM.
Company Wellness Resolution
Whereas RadarFit is on the market to particular person customers, its main focus is on offering complete well being and wellness applications to company shoppers. Based on Chief Government Officer Jade Utsch Filizzola, the app helps corporations cut back excessive prices related to worker well being points and the necessity to make investments closely in well being advantages.
Brazil, like many quickly urbanizing nations, faces excessive charges of coronary heart illness and metabolic circumstances reminiscent of diabetes and non-alcoholic fatty liver illness (NAFLD). The prevalence of NAFLD in Brazil is estimated to be round 35.3%, the best in Latin America, in comparison with 25% worldwide, in accordance with the World Burden of Illness database. Many power circumstances, together with NAFLD, will be prevented or reversed with correct eating regimen and train, notes the Journal of Hepatology.
Impression on Worker Well being
Samuel Lopes Fontes, who oversees finance and HR at Cooabriel, Rigo’s employer, shared that the impression of RadarFit on worker well being has been stunning. Inspired by the app’s AI-generated prompts, workers started exercising and adopting more healthy existence. Initially, 27 out of 470 workers signed up for RadarFit; now, 59 take part, and well being complaints have dropped by half inside the first six months of this 12 months.
Lopes Fontes additionally benefited personally from the app. Recognized with fatty liver illness, he improved his eating regimen and train routine, resulting in his situation going into remission.
AI and Gamification
RadarFit leverages Microsoft’s Azure OpenAI Service and Microsoft Copilot Studio to automate advertising and analyze information and person suggestions. The app makes use of generative AI mixed with a factors system to incentivize more healthy selections. Customers obtain customized suggestions primarily based on their habits, and factors earned will be exchanged for donations to social or environmental causes or redeemed for merchandise like home equipment and electronics.
Duties are categorized by issue, with completely different level values. For instance, a 15-minute exercise earns 3 factors, whereas a 60-minute exercise will be value 9 factors. Wholesome meals earn 31 factors, emphasizing the significance of eating regimen. Ingesting a glass of water, an easier process, earns 5 factors.
Encouraging Wholesome Competitors
The app additionally permits customers to check their progress with colleagues, fostering pleasant competitors. This function, just like language studying apps, can additional encourage customers to keep up wholesome habits. Customers can even choose out of firm competitions if they like.
Tatiany Duarte, RadarFit’s Chief Know-how Officer, who designed her first online game at age 15, believes that combining AI with gamification makes the method of adopting more healthy habits extra partaking and gratifying.
For extra data, go to Supply LATAM.
Picture supply: Shutterstock
