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JPMorgan Chase gives customers direct access to Coinbase for crypto purchases, rewards

30 July 2025
in Crypto Exchanges
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Coinbase has entered a brand new settlement with JPMorgan Chase, in response to a July 30 assertion, to broaden crypto entry for the financial institution’s 80 million clients.

The partnership will enable Chase customers to work together with digital belongings immediately by way of Coinbase-linked companies, beginning later this yr.

Starting within the fall, Chase bank card holders will have the ability to fund their Coinbase accounts utilizing their playing cards. Nonetheless, it cautioned that some bank card transactions might be handled as money advances.

In the meantime, Extra options will roll out in 2026, together with the flexibility to hyperlink Chase financial institution accounts to Coinbase and redeem Chase Final Rewards factors for Circle’s USDC stablecoin, issued on Base, Coinbase’s Ethereum Layer 2 community.

Onboarding the following billion folks

Coinbase highlighted the partnership as a step towards simplifying fiat-to-crypto conversion and giving conventional banking customers extra direct entry to the crypto economic system.

The corporate additionally referred to as the rewards conversion a first-of-its-kind providing, enabling customers to show loyalty factors into digital {dollars}.

In the meantime, these initiatives are a part of Coinbase’s broader technique to drive exercise on Base, its customized Ethereum scaling resolution. By enabling reward redemptions and account integrations immediately on Base, the agency hopes to information extra customers into on-chain experiences utilizing acquainted monetary instruments.

NemoNemo

Faryar Shirzad, Coinbase’s chief coverage officer, described the collaboration as a significant step towards “bringing the following billion folks on-chain.” He added that Coinbase stays targeted on constructing user-friendly merchandise whereas advocating for crypto insurance policies that promote entry, innovation, and accountable regulation.

Criticisms comply with

Regardless of the size of the announcement, not everybody within the business is on board with the deal.

Bloomberg ETF analyst Eric Balchunas questioned the excessive charges related to bank card crypto purchases, arguing {that a} lower-cost Bitcoin ETF would serve retail customers extra effectively.

Furthermore, JPMorgan’s involvement marks a notable shift in tone for the banking big. The agency’s CEO, Jamie Dimon, has lengthy criticized cryptocurrencies, calling them speculative belongings with no worth.

But the financial institution’s partnership with Coinbase suggests rising institutional curiosity, whilst critics like Gemini’s Tyler Winklevoss accuse JPMorgan of stifling competitors in fintech and digital belongings.

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